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Is This the Most Misunderstood Tool in Wealth Planning?

Why PPLI is not what most advisors think it is—and why that’s costing their clients millions

Let’s talk about something that’s whispered about in boardrooms… but rarely understood:

Private Placement Life Insurance (PPLI).

Most wealth advisors have heard of it.
Very few actually get it.
And almost none are explaining it clearly to their clients.

Worse, some dismiss it outright—because it sounds “too good to be legal.”
But here’s the truth:

PPLI is one of the most compliant, regulator-approved, and globally recognized structures in high-end wealth planning.

It just doesn’t look like what most people expect.

Here’s What PPLI Is NOT:

❌ It’s not some offshore scheme for hiding money.
❌ It’s not just life insurance for tax savings.
❌ It’s not only for billionaires.
❌ And it’s definitely not new or illegal.

So What Is It?

PPLI is a customized insurance contract that legally wraps your existing assets under a structure governed by insurance law—rather than trust law or company law.

That means:

  • You retain control over your assets (via Power of Attorney + escrow)

  • You can contribute real estate, private equity, and even crypto—not just cash

  • You avoid triggering capital gains or inheritance taxes on transfer

  • And most importantly—you reduce visibility under CRS and UBO rules

It’s not about secrecy.
It’s about privacy, control, and tax efficiency—executed legally, through structures regulators already understand.

Why So Many Still Don’t Know This

Because it’s not sold.
It’s engineered.

PPLI isn’t a retail product.
It’s a bespoke structure—usually designed by people who don’t advertise online.

That’s why your lawyer, banker, or accountant may have never brought it up.

But ultra-high-net-worth families are using it.
Quietly. Globally. Effectively.

Bottom Line?

If your clients are exposed to:

  • Surprise capital gains or estate duties

  • Visibility through CRS, FATCA, or UBO

  • Family conflict over succession

  • Complex cross-border holdings

Then understanding PPLI isn’t just nice to have.
It’s your responsibility.

Want to see how top family offices are quietly using it to protect their clients—and their reputation?

👉 [Subscribe for the whitepaper] Why UHNW Families Are Quietly Moving to PPLI.”
Or reach out to schedule a private session. I’ll walk you through real examples—and how it might work for your structure.

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